Show, Don’t Tell

Duration
10′

No. of mini-lessons
4

Resources
Workbook


Course overview

In business, the power of suggestion is a great way of selling your brand. Modern advertising has made it much easier to effectively market products by showing their benefits to prospects, rather than simply telling them. Using this approach can improve your sales and boost your company’s reputation.

Customers are now able to compare multiple products right from their phones and computers. Depending on your business, the way you’ll show customers the results from using your product or service will vary. But if you manage to determine the best way to show these results and the most suitable platform for sharing your product’s benefits, you can increase your sales and growth dramatically.

 

What’s covered

Why the simple “hard sell” no longer works

How powerful images can say more than words

How to create effective content to convert sales

Why your teams need this course

In a world where consumers have become savvier, using “show, don’t tell” will keep you ahead of the game. If you’re a business owner or marketing manager, this course offers useful tips on mastering the art of subtle persuasion. Showing customers you understand their needs and demonstrating how your product can help will take your sales to the next level.

EN